ethnicomm - the blog part I » Tips and Tricks

Facebook Facial Recognition

Bhupesh — Fri, 02 Jul 2010 14:42:31 +0000

Facebook is working on facial recognition. Initially, they will recognize that a face exists in a photo and provide the opportunity to identify the face and tag the person simply by typing in the name. No more having to make sure your mouse clicks on the centre of the face first – Facebook will automatically [...]

Facebook Facial Recognition

Facebook Fan Page evaluator

Bhupesh — Fri, 14 May 2010 02:30:11 +0000

Ever wonder how much your Facebook Fan Page is worth or what you could do to make it more engaging and effective? I just tried out vitrue’s beta Social Page Evaluator service. I’m not sure what beta signifies other than the fact that the service, terms or aesthetics may dramatically change? Google Alerts launched in [...]

Facebook Fan Page evaluator

7 Links to Visit as you SEO your Site

Bhupesh — Tue, 13 Apr 2010 22:46:04 +0000

I conducted an SEO workshop this morning that was hosted by the Town of Newmarket (Ontario). The main topics were: Overview of Search Engine Optimization (SEO) Benefits of SEO Principles of search engine-friendly design Tips on how to apply SEO to your website How to avoid the biggest SEO pitfalls that could lower your rankings [...]

7 Links to Visit as you SEO your Site

How to link to a specific part of a YouTube video

Bhupesh — Tue, 16 Mar 2010 16:00:50 +0000

A growing trend in internet marketing is the use of videos to establish a deeper connection with the target market. Online video marketing is being used to educate, inform and entertain viewers or (potential) customers. Some examples include: testimonials; news bulletins; how-to videos; about us videos with talking heads; and even sweeping panoramas of the [...]

How to link to a specific part of a YouTube video

A social media cheat sheet

Bhupesh — Mon, 08 Mar 2010 18:36:27 +0000

With so many social media sites out there, it is easy to spend too much time being “social” and “networking” and not enough time building your business. Without a proper marketing strategy, your efforts are as beneficial as trying to compete against The Hurt Locker or Avatar for attention. In school, a cheat sheet helps [...]

A social media cheat sheet

Studying for a marketing final? Check out these 15 videos!

Bhupesh — Mon, 30 Nov 2009 22:43:21 +0000

Studying solely from the textbook and reviewing lecture notes sucks (except my notes of course)! Many textbook publishers have really useful websites where you can watch video cases, do online quizzes, mess with flash cards and click on related links that unfortunately are either dead, outdated or horribly lame. There are many creative people posting [...]

Studying for a marketing final? Check out these 15 videos!

5 elements of a great tagline

Bhupesh — Tue, 24 Nov 2009 04:36:10 +0000

I recently went through a rather exhausting exercise creating a “tagline” for a client. A tagline – you know…those succinct and often memorable statements that capture the essence of the brand. Think of some of the classics and soon-to-be classics: A Mind is a Terrible Thing to Waste® (United College Negro Fund) Don’t leave home [...]

5 elements of a great tagline

Time Management for Entrepreneurs

Bhupesh — Mon, 03 Aug 2009 16:52:28 +0000

Many of us start the day with the best of intentions but by dinner time, are not entirely satisfied with our accomplishments. It’s hard to stay focused with emails, phone calls, text msgs, IM, SKYPE, Twitter and FB updates constantly interrupting us. Not to mention blog posts! The time management courses that I took while [...]

Time Management for Entrepreneurs

Financial advisors – what should you do now that the sky has fallen?

Bhupesh — Thu, 16 Oct 2008 14:48:15 +0000

If you’re a financial advisor, you’re probably feeling overwhelmed because you’re wondering when the bad news is going to stop. The media is not helping. There is unprecedented market volatility! Declining consumer confidence, declining property values and declining share prices. This can really take a toll on you and your ability to think rationally and [...]

Financial advisors – what should you do now that the sky has fallen?

A Creative Way of Branding – Win an 8GB Apple iPod Nano

Bhupesh — Sat, 11 Oct 2008 14:39:52 +0000

These are tough times for all of us. The market is down, consumer confidence is low and people aren’t spending. Businesses are not sure when things are going to improve and they are scaling back on their own purchases. On top of that, there are a gazillion web pages out there and it is even [...]

A Creative Way of Branding – Win an 8GB Apple iPod Nano