ethnicomm - the blog part I » Marketing

Blogging for Business

Bhupesh — Tue, 07 Feb 2012 16:25:31 +0000

I came across this company called ArcticFoam through a common LinkedIn group. ArcticFoam (not to be confused with Arctic Foam) has created a list of Canadian construction/renovation companies that Tweet. Why would they do this and why am I blogging about … Continue reading →

Blogging for Business

14 Tools For Finding and Managing Twitter Followers

Bhupesh — Wed, 25 Jan 2012 14:20:24 +0000

When it comes to using Twitter, the first question I hear is “Why would I want to read about what someone ate for breakfast!” After a week or so of playing with twitter, the next question I often hear is … Continue reading →

14 Tools For Finding and Managing Twitter Followers

How search engines work

Bhupesh — Wed, 18 Jan 2012 03:35:51 +0000

We all know what search engines are but perhaps not how they work. Knowing how they work can help you when marketing online. Search engines Search engines do four things: Crawl – Index – Assess Relevance – Provide Results. Crawl … Continue reading →

How search engines work

What is Social Media?

Bhupesh — Mon, 16 Jan 2012 00:32:50 +0000

Media, like television, radio, newspapers and magazines, has traditionally been a one-way communication tool. There were limited ways of providing your opinion on a topic and as such, this media was as engaging as the options that exist now. Imagine … Continue reading →

What is Social Media?

Digital Media – Getting Started – Web Content

Bhupesh — Sun, 15 Jan 2012 15:00:57 +0000

“Content is Queen, Quality is King” (source unknown but I totally agree) The more content the better but if it is crap, you will be penalized by your site visitors and the search engines. Focus on the customer instead of … Continue reading →

Digital Media – Getting Started – Web Content

Digital Media – Getting Started – Web Hosts and Domains

Bhupesh — Sun, 15 Jan 2012 14:00:59 +0000

Choosing Website Hosts There are many web hosting companies out there. There are 100x as many lame web hosting review sites that surprisingly don’t include some of the largest hosting companies. It is easy to get mislead so I would … Continue reading →

Digital Media – Getting Started – Web Hosts and Domains

Lady Gaga’s Born This Way Amazon Deal has execs singing Scheiße

Bhupesh — Mon, 23 May 2011 21:52:34 +0000

by BayerNYC Attracting customers is one thing but being able to satisfy them is another. This was the issue with Amazon’s brilliant campaign promoting Lady Gaga’s album. $0.99 download and free 20GB storage utilizing their Cloud Player service…what’s not to like? … Continue reading →

Lady Gaga’s Born This Way Amazon Deal has execs singing Scheiße

Check out my haul!

Bhupesh — Fri, 10 Dec 2010 18:35:15 +0000

As we approach the holiday season, it’s time to pause and reflect on the past year… photo credit: koocbor The year is not over and you shouldn’t sit back just yet. Think about what’s to come and how you can … Continue reading →

Check out my haul!

BUS106 – Business – Its Nature and Environment – lecture notes week 8-13

Bhupesh — Sat, 04 Dec 2010 04:53:40 +0000

Below are links to the post-midterm exam weekly lecture notes from BUS106 – Business – Its Nature and Environment. The content is from UNDERSTANDING CANADIAN BUSINESS, 7th Canadian Edition (custom publication for Seneca College); published by McGraw-Hill Ryerson. Week 8 … Continue reading →

BUS106 – Business – Its Nature and Environment – lecture notes week 8-13

BUS106 – Business – Its Nature and Environment – lecture notes to week 6

Bhupesh — Sat, 27 Nov 2010 22:05:34 +0000

Below are links to most of the pre-midterm exam weekly lecture notes from BUS106 – Business – Its Nature and Environment. The content is from UNDERSTANDING CANADIAN BUSINESS, 7th Canadian Edition (custom publication for Seneca College); published by McGraw-Hill Ryerson. … Continue reading →

BUS106 – Business – Its Nature and Environment – lecture notes to week 6